Philosophy
Distinct from a traditional investment firm, we are defined by the drive to create a long-term ripple effect that delivers vibrant communities, economic growth and better returns.
We are patiently playing the long game. We care deeply about what we do, who we do it with, and the communities we serve. We make the impossible, possible.
Operating principles
Relentlessly Pursue Excellence
We strive to deliver exceptional results in our work, relationships, and community.
Add Value in Every Interaction
We positively impact investors, clients, tenants, and the community in every encounter.
Embrace Challenges
We lean into obstacles as opportunities to grow.
Innovate to Outperform
We apply multidisciplinary thinking and cross-industry best practices to improve and outperform.
Continuously Improve Alignment
We continuously work to align our team, clients, and partners.
$926m
Institutional scale investment and operating track record*
20+ years
Direct commercial real estate investment, asset management and development experience
$762m
Asset Management & Strategic Advisory Engagements*
*Please note that BrandView’s assets, deal history, and track record, as presented in this website, includes historical realized and unrealized deals sourced, acquired, managed, and sold under the control of key BrandView members in their capacities inside and outside of BrandView.
How we got here
Founded in 2014, BrandView was launched to address the underserved demand for mixed-use assets while maximizing returns for stakeholders.
Since then, its mission expanded to bring institutional investment discipline, innovation, and hands-on real estate expertise to a highly fragmented and institutionally underserved investor and client base.
Our experience demonstrates that attractive, risk- adjusted, investment returns can be created at every stage of the real estate cycle.
Our founder
Babak Ziai brings over 20 years of principal experience in over $2.5 billion in joint venture, development, and asset management of commercial and mixed-use properties on behalf of institutional investment funds, capital clients and partnerships. He is also an Adjunct Professor at the University of Southern California Master of Real Estate Development Program where he teaches finances for real investment and development.
Prior to founding BrandView, Mr. Ziai served as Vice President of Acquisitions and Development at Lowe Enterprises Inc., a diversified, vertically integrated, national real estate company with over $6 billion AUM where he led investments for $300 million in value-added commercial acquisitions in the Western U.S. and mixed use development totaling $800 million in Southern California.
Mr. Ziai earned a B.A. in Business Economics from UCLA and a Master of Real Estate Development from the University of Southern California.
Our team
We are a group of value-based investors, hands-on operators, and strategic problem-solvers at the intersection of finance, real estate and business.
We’re always looking for great talent to join our high performing team.